Lesi Group Limited (2540.HK) has a MoatMap StockRank of 23/100 based on Quality (37/100), Value (52/100), and Momentum (21/100) factor scores. The current signal is SELL. Lesi Group is a micro-cap Chinese advertising services provider. It operates in a highly fragmented, low-margin industry with zero structural moat and is highly vulnerable to domestic economic slowdowns.
Lesi Group Limited provides mobile advertising services, specializing in user acquisition and performance-based marketing solutions in China. The company's competitive advantage is built on its proprietary data analysis tools and algorithms that optimize ad placement and maximize ROI for app developers. It is a niche digital marketing agency with strong partnerships with major Chinese media platforms.
| Price | $0.11 |
| Market Cap | $62M |
| P/E (TTM) | 11.00 |
| Price/Book | 0.66 |
| Return on Equity | 6.3% |
| Return on Invested Capital | 6.9% |
| Debt/Equity | 25.90 |
| Gross Margin | 5.4% |
| Operating Margin | 3.8% |
| Revenue Growth | 127.3% |
| Free Cash Flow | $-4M |
Lesi Group Limited operates in the Advertising Agencies industry, part of the Communication Services sector (China).