SYNSAM.ST

Strong BuyUnloved QualityAI neutral

Synsam AB (publ) · Healthcare · Sweden · $762M

SEK 51.80 -0.4% · close 5 Oct · scored 7 Oct

Unloved Quality: Strong and cheap; the market has not turned yet.

91
StockRank
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Quality
73
Value
76
Momentum
40

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P/E (TTM)
12.9x
peers 33.9x
ROE
23.3%
peers 4.1%
D/E
1.4x
peers 0.1x
Dividend %
3.5%
trailing yield
AI CONVICTION THESIS

Synsam is a leading Nordic optical retailer that sells glasses on a subscription model, which gives it recurring revenue and loyal customers. It is opening new stores, running celebrity marketing campaigns and steadily repurchasing shares. It is a sound consumer business on a reasonable valuation, but analysts have cut forward earnings estimates by about 3% in the past month and there is no clear catalyst that the market is missing.

ABOUT SYNSAM AB (PUBL)

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Synsam AB is a leading Nordic optical retailer offering eye care services, spectacles, contact lenses, and sunglasses through a vast physical and digital store network. The company's competitive moat is anchored by its highly successful subscription-based business model, Synsam Lifestyle, which generates predictable, recurring revenue. Synsam maintains a vertically integrated supply chain, including local manufacturing in Sweden, to optimize margins and speed-to-market.

FINANCIAL SUMMARY (SEK)

Year2022202320242025CAGRTTM2026E2027EFwd CAGR
Revenue5.3B6.0B6.5B7.2B10.4%7.3B7.9B8.5B8.3%
EPS (SEK)2.192.082.483.1412.8%4.014.014.6521.7%
Shares149.1M148.4M146.6M142.8M-4.2%140.7M———
Debt3.4B3.3B3.5B3.6B1.1%3.7B———
Equity2.6B2.5B2.6B2.4B-1.9%————
Op CF690.0M1.1B933.0M1.3B22.4%1.3B———
Inv CF-385.0M-270.0M-398.0M-318.0M—————
Fin CF-631.0M-712.0M-672.0M-759.0M—————
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PRICE (1Y) · SEK-13.7%
51.453.655.757.960.024 Aug15 Sep5 Oct
SMA 50SMA 200

Price checkExperimental
SwingsCalm

Calmer than 76% of stocks we rank over the past year (28% a year).

How this is worked out

What it measures: day-to-day price moves over the past year, as a yearly figure, ranked against every stock we cover. Very calm under 20% a year, Calm 20 to 30%, Average 30 to 40%, Bumpy 40 to 55%, Very bumpy above that.

What we found: across about 13,500 stocks in 34 markets (2002 to 2025), past swings were a good guide to the next year's, and bumpier stocks fell further. How much further changed too much between eras to put a number on it.

Calm is not safe: a calm stock can still slide steadily.

Rules fixed before any data was fetched. Describes the chart, not a recommendation.

Close
SEK 51.80
RSI (14)
36.1
52-Week Range-26.0% from high
Low SEK 50.90High SEK 70.00

SCORE BREAKDOWN

Quality
73
ROIC
17.3%87.3
ROE
23.3%91.2
GP/Assets
69.0%94.4
Op. Margin
14.2%73.3
FCF/Assets
13.0%91.5
Piotroski
783.9
Int. Cover
2.9x45.7
D/E Ratio
1.44x8.8
Current Ratio
1.04x12.0
Value
76
P/E (TTM)
12.9x78.9
EV/EBITDA
8.1x77.9
P/FCF
7.4x88.8
P/B
2.9x45.5
P/S
1.0x83.7
Div Yield
3.5%76.2
Momentum
40
52W High %
74%58.6
RS 6M
-32%35.0
SMA 50/200
0.94x41.2
EPS Rev 4W
-4.8%6.7
EPS Rev 12W
-3.2%23.9
EPS Improve
-0%22.3
Q Growth
68%79.6

FUNDAMENTALS

Market Cap
$762M
P/E (Forward)
13.0x
Gross Margin
74.7%

SECTOR PEERS

Closest peers in Healthcare, ranked by industry match, size, and score similarity. Cross-listings of SYNSAM.ST are excluded.

TickerCompanyMkt CapStockRankSignal
SYNSAM.STSynsam AB (publ)(you)$762M91Strong Buy
BONEX.STBonesupport Holding AB (publ)$1.4B67Buy
ALIF-B.STAddLife AB (publ)$2.1B67Buy
STIL.STStille AB$229M62Hold
DYVOX.STDynavox Group AB (publ)$822M38Hold
ARJO-B.STArjo AB (publ)$792M92Strong Buy
APOTEA.STApotea AB (publ)$860M81Strong Buy
AMBEA.STAmbea AB (publ)$1.3B86Strong Buy
HUM.STHumana AB (publ)$327M88Strong Buy
BIOG-B.STBioGaia AB (publ)$1.1B77Buy

Peer medians: ROE 4.1% · P/E 33.9x · Gross margin 64.1%

Company Deep Dive

Business segments breakdown, earnings transcript analysis, management credibility scoring, competitive landscape, and scenario modelling.

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Synsam AB (publ) (SYNSAM.ST): Stock Score Summary

Synsam AB (publ) (SYNSAM.ST) has a MoatMap StockRank of 91/100 based on Quality (73/100), Value (76/100), and Momentum (40/100) factor scores. The current signal is STRONG BUY. Synsam is a leading Nordic optical retailer that sells glasses on a subscription model, which gives it recurring revenue and loyal customers. It is opening new stores, running celebrity marketing campaigns and steadily repurchasing shares. It is a sound consumer business on a reasonable valuation, but analysts have cut forward earnings estimates by about 3% in the past month and there is no clear catalyst that the market is missing.

Synsam AB is a leading Nordic optical retailer offering eye care services, spectacles, contact lenses, and sunglasses through a vast physical and digital store network. The company's competitive moat is anchored by its highly successful subscription-based business model, Synsam Lifestyle, which generates predictable, recurring revenue. Synsam maintains a vertically integrated supply chain, including local manufacturing in Sweden, to optimize margins and speed-to-market.

Key Financial Metrics

PriceSEK 51.80
Market Cap$762M
P/E (TTM)12.94
P/E (Forward)13.00
Price/Book2.89
Return on Equity23.3%
Return on Invested Capital17.3%
Debt/Equity1.44x
Gross Margin74.7%
Operating Margin14.2%
Revenue Growth11.2%
Dividend Yield3.5%
Free Cash Flow$103M

Synsam AB (publ) operates in the Medical Instruments & Supplies industry, part of the Healthcare sector (Sweden).

Frequently Asked Questions

What is Synsam AB (publ)’s (SYNSAM.ST) StockRank?
MoatMap’s StockRank for Synsam AB (publ) (SYNSAM.ST) is 91/100, with a Strong Buy signal. It is a composite of Quality (73), Value (76), and Momentum (40) factor ranks across MoatMap’s universe of 24,000+ stocks.
Does Synsam AB (publ) have an economic moat?
Synsam AB (publ) (SYNSAM.ST) has a Quality factor score of 73/100. The Quality factor combines ROIC, Piotroski F-Score, and leverage: the financial fingerprints of a durable competitive advantage. A Quality score above 70 typically indicates a company with the characteristics of a moated business.
Is Synsam AB (publ) a buy, hold, or sell?
MoatMap’s current signal for Synsam AB (publ) (SYNSAM.ST) is Strong Buy, based on a StockRank of 91/100. Signals are derived mechanically from the StockRank composite and should be one input among many; combine with your own thesis on management, competitive position, and valuation.
What sector is Synsam AB (publ) in?
Synsam AB (publ) (SYNSAM.ST) operates in the Healthcare sector, specifically the Medical Instruments & Supplies industry (Sweden).