Booking Holdings Inc. (BKNG) — Stock Score Summary

Booking Holdings Inc. (BKNG) has a MoatMap StockRank of 62/100 based on Quality (66/100), Value (41/100), and Momentum (39/100) factor scores. The current signal is HOLD. Booking Holdings Inc., a global online travel agency, operates in a highly cyclical consumer discretionary sector. While it has a strong brand and network effects (Q:66), its business model is not directly aligned with any of the identified macro inflection points to create an asymmetric opportunity. 'Energy Security Resurgence' (high fuel costs) and 'Agricultural Input Cost Inflation' (higher cost of living) could actually dampen consumer discretionary travel spending. It's a quality business, but the macro environment offers more headwinds than tailwinds for its specific industry over the next 18 months, making it a poor fit for a Druckenmiller-style macro play.

Booking Holdings Inc. is the world's largest online travel agency, operating leading brands such as Booking.com, Priceline, Agoda, and Kayak to connect travelers with a vast inventory of accommodations, flights, rental cars, and experiences. The company benefits from powerful network effects and a dominant global market share, driven by its expansive supply base and user engagement. Its asset-light business model and proprietary technology create a significant competitive moat in the global travel industry.

Key Financial Metrics

Price$155.74
Market Cap$124.8B
P/E (TTM)20.36
P/E (Forward)12.56
Price/Book-13.82
Return on Invested Capital67.2%
Gross Margin87.0%
Operating Margin25.0%
Revenue Growth16.2%
Dividend Yield1.0%
Free Cash Flow$7.1B

Booking Holdings Inc. operates in the Travel Services industry, part of the Consumer Cyclical sector (United States).

Frequently Asked Questions

What is Booking Holdings Inc.’s (BKNG) StockRank?
MoatMap’s StockRank for Booking Holdings Inc. (BKNG) is 62/100, with a Hold signal. It is a composite of Quality (66), Value (41), and Momentum (39) factor ranks across MoatMap’s 15,000+ stock universe.
Does Booking Holdings Inc. have an economic moat?
Booking Holdings Inc. (BKNG) has a Quality factor score of 66/100. The Quality factor combines ROIC, Piotroski F-Score, and leverage — the financial fingerprints of a durable competitive advantage. A Quality score above 70 typically indicates a company with the characteristics of a moated business.
Is Booking Holdings Inc. a buy, hold, or sell?
MoatMap’s current signal for Booking Holdings Inc. (BKNG) is Hold, based on a StockRank of 62/100. Signals are derived mechanically from the StockRank composite and should be one input among many — combine with your own thesis on management, competitive position, and valuation.
What sector is Booking Holdings Inc. in?
Booking Holdings Inc. (BKNG) operates in the Consumer Cyclical sector, specifically the Travel Services industry (United States).