EGHT

BuySecond WindAI neutral

8x8, Inc. · Technology · United States · $308M cap · $3.2M/day traded

$2.20 +3.3% · close 26 Oct · scored 27 Oct

Second Wind: Cheap and rising again, but the business does not yet earn the optimism.

78
StockRank
Get score and insider alerts
Quality
49
Value
60
Momentum
66

As of 27 Oct 2026, MoatMap's StockRank for 8x8, Inc. (EGHT) is 78/100, ranked against 24,000+ stocks in 35 markets (Quality 49, Value 60, Momentum 66, each scored against its sector).

Does StockRank work? Each month we publish how every decile did, whichever way it went. See the record →

P/E (TTM)
53.3x
peers 32.3x
ROE
3.5%
peers 4.9%
D/E
2.4x
peers 0.3x
Dividend %
—
trailing yield
AI CONVICTION THESIS

8x8 sells cloud phone, contact centre and communications APIs to businesses. It has been paying down debt and promoting its AI Studio product, whose usage is growing from a small base, but the core business sells per-user seats in a crowded market where Microsoft, Zoom and RingCentral compete hard and revenue has struggled to grow. A small buyback and minor insider selling do not change the picture of a low-growth, heavily competed business.

ABOUT 8X8, INC.

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8x8, Inc. provides a leading integrated cloud communications platform, offering unified communications, contact center, and video conferencing solutions as a service (UCaaS and CCaaS). The company differentiates itself with a single-vendor, integrated platform designed to simplify enterprise-level communication and customer engagement. Its global reach and comprehensive suite of services position it as a key competitor in the rapidly evolving cloud communication market.

FINANCIAL SUMMARY (USD)

Year2023202420252026CAGRTTM2027E2028EFwd CAGR
Revenue743.9M728.7M715.1M735.8M-0.4%744.6M755.5M779.0M2.9%
EPS-0.63-0.56-0.210.01—0.040.010.01-3.4%
Shares114.7M125.2M134.4M141.2M+23.1%144.4M———
Debt568.9M477.6M410.3M370.9M-13.3%357.5M———
Equity99.9M102.0M122.2M146.6M13.6%————
Op CF48.8M79.0M63.6M55.8M4.6%60.9M———
Inv CF6.0M8.5M-16.4M-20.7M—————
Fin CF-37.8M-83.4M-75.1M-30.4M—————
Loading 1Y...
PRICE (1Y) · USD+20.2%
1.81.92.02.22.315 Sep6 Oct26 Oct
SMA 50SMA 200

Price checkNo clear trendExperimental

No clear trend: not near its 52-week low, and not in a steady uptrend.

SwingsVery bumpy

Swung more than 92% of stocks we rank over the past year (88% a year).

How this is worked out

StockRank judges the business. The price check reads only the chart: it is the price side of the Momentum score, in words.

The rules: Still falling is a new 52-week low in the last two weeks, at least 25% below the high. Finding a floor is no new low since. Turning up is 20 or more trading days without a new low, at least 10% off it, and back above a rising 50-day average. In an uptrend is above the 200-day average and within 15% of the high.

In 2,112 US drawdowns since 2001, buying while the price was still falling was followed by a further 20% drop 42% of the time. Waiting for a turn like this one cut that to 33%, at about 7% higher prices and with no better returns. Part of that cut is simply not buying: 13% of falls never turned, and waiting kept those out. Among turns that were bought, 38% still fell another 20%, and 33% of turns were followed by a new low within six months. The benefit was largest in crashes such as 2008 and 2020.

What it measures: day-to-day price moves over the past year, as a yearly figure, ranked against every stock we cover. Very calm under 20% a year, Calm 20 to 30%, Average 30 to 40%, Bumpy 40 to 55%, Very bumpy above that.

What we found: across about 13,500 stocks in 34 markets (2002 to 2025), past swings were a good guide to the next year's, and bumpier stocks fell further. How much further changed too much between eras to put a number on it.

Calm is not safe: a calm stock can still slide steadily.

Rules fixed before any data was fetched. Describes the chart, not a recommendation.

Close
$2.20
RSI (14)
51.9
52-Week Range-23.6% from high
Low $1.57High $2.88

SCORE BREAKDOWN

Quality
49
ROIC
5.2%40.5
ROE
3.5%35.4
GP/Assets
71.1%95.7
Op. Margin
2.3%34.1
FCF/Assets
7.6%71.0
Piotroski
659.5
Int. Cover
1.4x25.5
D/E Ratio
2.42x2.9
Current Ratio
1.05x11.8
Value
60
P/E (TTM)
53.3x24.8
EV/EBITDA
13.2x59.6
P/FCF
6.1x91.9
P/B
2.1x65.1
P/S
0.4x92.0
Div Yield
—N/A
Momentum
66
52W High %
76%70.8
RS 6M
15%74.3
SMA 50/200
1.00x52.0
EPS Rev 4W
0.0%55.1
EPS Rev 12W
+3.7%74.6
EPS Improve
+833%96.7
Q Growth
—N/A

FUNDAMENTALS

Market Cap
$308M
P/E (Forward)
5.7x
Gross Margin
63.3%

SECTOR PEERS

Closest peers in Technology, ranked by industry match, size, and score similarity. Cross-listings of EGHT are excluded.

TickerCompanyMkt CapStockRankSignal
EGHT8x8, Inc.(you)$308M78Buy
RMNIRimini Street, Inc.$374M85Strong Buy
XPERXperi Inc.$253M69Buy
CMRCCommerce.com, Inc.$295M64Hold
DHXDHI Group, Inc.$200M86Strong Buy
EXFYExpensify, Inc.$236M66Buy
CRNCCerence Inc.$377M64Hold
IMMRImmersion Corporation$236M92Strong Buy
OOMAOoma, Inc.$546M70Buy
TRAKReposiTrak, Inc.$133M74Buy

Peer medians: ROE 4.9% · P/E 32.3x · Gross margin 52.2%

Company Deep Dive

Business segments breakdown, earnings transcript analysis, management credibility scoring, competitive landscape, and scenario modelling.

Request Deep Dive(50 Feathers)

8x8, Inc. (EGHT): Stock Score Summary

8x8, Inc. (EGHT) has a MoatMap StockRank of 78/100 based on Quality (49/100), Value (60/100), and Momentum (66/100) factor scores. The current signal is BUY. 8x8 sells cloud phone, contact centre and communications APIs to businesses. It has been paying down debt and promoting its AI Studio product, whose usage is growing from a small base, but the core business sells per-user seats in a crowded market where Microsoft, Zoom and RingCentral compete hard and revenue has struggled to grow. A small buyback and minor insider selling do not change the picture of a low-growth, heavily competed business.

8x8, Inc. provides a leading integrated cloud communications platform, offering unified communications, contact center, and video conferencing solutions as a service (UCaaS and CCaaS). The company differentiates itself with a single-vendor, integrated platform designed to simplify enterprise-level communication and customer engagement. Its global reach and comprehensive suite of services position it as a key competitor in the rapidly evolving cloud communication market.

Key Financial Metrics

Price$2.20
Market Cap$308M
P/E (TTM)53.25
P/E (Forward)5.71
Price/Book2.07
Return on Equity3.5%
Return on Invested Capital5.2%
Debt/Equity2.42x
Gross Margin63.3%
Operating Margin2.3%
Revenue Growth4.9%
Free Cash Flow$50M

8x8, Inc. operates in the Software - Application industry, part of the Technology sector (United States).

Frequently Asked Questions

What is 8x8, Inc.’s (EGHT) StockRank?
MoatMap’s StockRank for 8x8, Inc. (EGHT) is 78/100, with a Buy signal. It is a composite of Quality (49), Value (60), and Momentum (66), each scored against its sector. The composite is then ranked across MoatMap’s universe of 24,000+ stocks.
Does 8x8, Inc. have an economic moat?
8x8, Inc. (EGHT) has a Quality factor score of 49/100. The Quality factor combines ROIC, Piotroski F-Score, and leverage: the financial fingerprints of a durable competitive advantage. A Quality score above 70 typically indicates a company with the characteristics of a moated business.
Is 8x8, Inc. a buy, hold, or sell?
MoatMap’s current signal for 8x8, Inc. (EGHT) is Buy, based on a StockRank of 78/100. Signals are derived mechanically from the StockRank composite and should be one input among many; combine with your own thesis on management, competitive position, and valuation.
What sector is 8x8, Inc. in?
8x8, Inc. (EGHT) operates in the Technology sector, specifically the Software - Application industry (United States).