REAL

SellHot Air

The RealReal, Inc. · Consumer Cyclical · United States · $1.3B cap · $33.5M/day traded

$10.99 +1.9% · close 27 Oct · scored 28 Oct

Hot Air: Rising on momentum alone: weak business, rich price.

28
StockRank
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Report expected 9 Nov: the next-year EPS estimate has risen 34.8% over the last 14 weeks.

Quality
43
Value
20
Momentum
51

As of 28 Oct 2026, MoatMap's StockRank for The RealReal, Inc. (REAL) is 28/100, ranked against 24,000+ stocks in 35 markets (Quality 43, Value 20, Momentum 51, each scored against its sector).

Does StockRank work? Each month we publish how every decile did, whichever way it went. See the record →

P/E (TTM)
—
peers 19.5x
ROE
—
peers 8.5%
D/E
—
peers 0.9x
Dividend %
—
trailing yield

ABOUT THE REALREAL, INC.

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The RealReal, Inc. is a leading online marketplace dedicated to the consignment and resale of authenticated luxury goods, encompassing categories like fashion, jewelry, and home decor. The company's core competitive advantage is its rigorous, expert-led authentication process, which builds critical trust among both buyers and sellers in the pre-owned luxury market. As a prominent e-commerce platform, The RealReal capitalizes on the growing circular economy trend in luxury goods.

FINANCIAL SUMMARY (USD)

Year2022202320242025CAGRTTM2026E2027EFwd CAGR
Revenue603.5M549.3M600.5M692.8M4.7%749.9M795.9M883.7M12.9%
EPS-2.05-1.65-1.24-0.36—-0.94———
Shares99.1M104.7M111.2M118.3M+19.4%121.7M———
Debt595.7M577.4M546.6M463.3M-8.0%463.3M———
Equity-170.1M-303.3M-407.4M-415.5M—————
Op CF-91.6M-61.3M26.8M37.0M37.9%53.8M———
Inv CF-36.9M-42.1M-25.6M-29.2M—————
Fin CF4.1M0.2M-4.8M-28.9M—————
Loading 1Y...
PRICE (1Y) · USD+15.9%
8.89.39.910.411.016 Sep7 Oct27 Oct
SMA 50SMA 200

Price checkFinding a floorExperimental

No new 52-week low for 29 weeks, 37% above that low, but not back above a rising 50-day average.

The Momentum score still reads 51: it looks back six months, so it has not caught up with this fall.

SwingsVery bumpy

Swung more than 84% of stocks we rank over the past year (72% a year).

How this is worked out

StockRank judges the business. The price check reads only the chart: it is the price side of the Momentum score, in words.

The rules: Still falling is a new 52-week low in the last two weeks, at least 25% below the high. Finding a floor is no new low since. Turning up is 20 or more trading days without a new low, at least 10% off it, and back above a rising 50-day average. In an uptrend is above the 200-day average and within 15% of the high.

In 2,112 US drawdowns since 2001, buying while the price was still falling was followed by a further 20% drop 42% of the time. Waiting for a turn like this one cut that to 33%, at about 7% higher prices and with no better returns. Part of that cut is simply not buying: 13% of falls never turned, and waiting kept those out. Among turns that were bought, 38% still fell another 20%, and 33% of turns were followed by a new low within six months. The benefit was largest in crashes such as 2008 and 2020.

What it measures: day-to-day price moves over the past year, as a yearly figure, ranked against every stock we cover. Very calm under 20% a year, Calm 20 to 30%, Average 30 to 40%, Bumpy 40 to 55%, Very bumpy above that.

What we found: across about 13,500 stocks in 34 markets (2002 to 2025), past swings were a good guide to the next year's, and bumpier stocks fell further. How much further changed too much between eras to put a number on it.

Calm is not safe: a calm stock can still slide steadily.

Rules fixed before any data was fetched. Describes the chart, not a recommendation.

Close
$10.99
RSI (14)
67.7
52-Week Range-36.8% from high
Low $8.05High $17.39

SCORE BREAKDOWN

Quality
43
ROIC
-35.8%2.1
ROE
—N/A
GP/Assets
136.6%99.1
Op. Margin
-1.2%15.0
FCF/Assets
9.9%79.9
Piotroski
653.2
Int. Cover
-1.8x10.0
D/E Ratio
—N/A
Current Ratio
0.83x12.6
Value
20
P/E (TTM)
—N/A
EV/EBITDA
63.1x4.0
P/FCF
32.5x23.8
P/B
-3.5x25.0
P/S
1.8x28.8
Div Yield
—N/A
Momentum
51
52W High %
63%35.3
RS 6M
-15%36.6
SMA 50/200
0.90x28.9
EPS Rev 4W
+3.4%95.3
EPS Rev 12W
+34.8%96.4
EPS Improve
+132%76.8
Q Growth
—N/A

FUNDAMENTALS

Market Cap
$1.3B
P/E (Forward)
35.8x
Gross Margin
74.5%

SECTOR PEERS

Closest peers in Consumer Cyclical, ranked by industry match, size, and score similarity. Cross-listings of REAL are excluded.

TickerCompanyMkt CapStockRankSignal
REALThe RealReal, Inc.(you)$1.3B28Sell
BRLTBrilliant Earth Group, Inc.$154M33Sell
ELAEnvela Corporation$292M62Hold
MOVMovado Group, Inc.$702M92Strong Buy
TPRTapestry, Inc.$21.9B59Hold
BH-ABiglari Holdings Inc.$1.2B27Sell
DCH.LDauch Corporation$1.1B27Sell
TRIPTripadvisor, Inc.$1.1B30Sell
GTThe Goodyear Tire & Rubber Company$1.2B22Sell
BZHBeazer Homes USA, Inc.$893M26Sell

Peer medians: ROE 8.5% · P/E 19.5x · Gross margin 37.3%

Company Deep Dive

Business segments breakdown, earnings transcript analysis, management credibility scoring, competitive landscape, and scenario modelling.

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The RealReal, Inc. (REAL): Stock Score Summary

The RealReal, Inc. (REAL) has a MoatMap StockRank of 28/100 based on Quality (43/100), Value (20/100), and Momentum (51/100) factor scores. The current signal is SELL.

The RealReal, Inc. is a leading online marketplace dedicated to the consignment and resale of authenticated luxury goods, encompassing categories like fashion, jewelry, and home decor. The company's core competitive advantage is its rigorous, expert-led authentication process, which builds critical trust among both buyers and sellers in the pre-owned luxury market. As a prominent e-commerce platform, The RealReal capitalizes on the growing circular economy trend in luxury goods.

Key Financial Metrics

Price$10.99
Market Cap$1.3B
P/E (Forward)35.83
Price/Book-3.49
Return on Invested Capital-35.8%
Gross Margin74.5%
Operating Margin-1.2%
Revenue Growth16.6%
Free Cash Flow$41M

The RealReal, Inc. operates in the Luxury Goods industry, part of the Consumer Cyclical sector (United States).

Frequently Asked Questions

What is The RealReal, Inc.’s (REAL) StockRank?
MoatMap’s StockRank for The RealReal, Inc. (REAL) is 28/100, with a Sell signal. It is a composite of Quality (43), Value (20), and Momentum (51), each scored against its sector. The composite is then ranked across MoatMap’s universe of 24,000+ stocks.
Does The RealReal, Inc. have an economic moat?
The RealReal, Inc. (REAL) has a Quality factor score of 43/100. The Quality factor combines ROIC, Piotroski F-Score, and leverage: the financial fingerprints of a durable competitive advantage. A Quality score above 70 typically indicates a company with the characteristics of a moated business.
Is The RealReal, Inc. a buy, hold, or sell?
MoatMap’s current signal for The RealReal, Inc. (REAL) is Sell, based on a StockRank of 28/100. Signals are derived mechanically from the StockRank composite and should be one input among many; combine with your own thesis on management, competitive position, and valuation.
What sector is The RealReal, Inc. in?
The RealReal, Inc. (REAL) operates in the Consumer Cyclical sector, specifically the Luxury Goods industry (United States).