GRWG

SellHot Air

GrowGeneration Corp. · Consumer Cyclical · United States · $83M cap · $371K/day traded

$1.47 +2.1% · close 27 Oct · scored 28 Oct

StockRank up 1.4 since 27 Oct.

Hot Air: Rising on momentum alone: weak business, rich price.

32
StockRank
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Quality
31
Value
36
Momentum
54

As of 28 Oct 2026, MoatMap's StockRank for GrowGeneration Corp. (GRWG) is 32/100, ranked against 24,000+ stocks in 35 markets (Quality 31, Value 36, Momentum 54, each scored against its sector).

Does StockRank work? Each month we publish how every decile did, whichever way it went. See the record →

P/E (TTM)
—
peers 19.5x
ROE
-17.1%
peers 8.5%
D/E
0.3x
peers 1.0x
Dividend %
—
trailing yield

ABOUT GROWGENERATION CORP.

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GrowGeneration Corp. owns and operates retail hydroponic and organic specialty gardening stores, distributing plant nutrients, farming soils, advanced lighting, and commercial ventilation systems across the United States. The company holds a leading market position as one of the nation's largest hydroponic chains, serving both commercial cultivators and home growers. It operates as a consolidated specialty retailer in a highly fragmented agricultural supply market.

FINANCIAL SUMMARY (USD)

Year2022202320242025CAGRTTM2026E2027EFwd CAGR
Revenue278.2M225.9M188.9M161.7M-16.5%166.7M165.9M174.8M4.0%
EPS-2.69-0.76-0.82-0.40—-0.28———
Shares61.0M61.5M59.4M60.1M-1.5%58.9M———
Debt48.8M42.5M37.0M29.5M-15.5%26.1M———
Equity216.4M173.4M120.1M97.5M-23.3%————
Op CF11.9M1.4M-1.8M-9.4M-88.1%-6.8M———
Inv CF-11.6M-11.4M5.7M12.6M—————
Fin CF-1.7M-0.3M-6.2M-0.2M—————
Loading 1Y...
PRICE (1Y) · USD-2.6%
1.411.461.511.561.6116 Sep7 Oct27 Oct
SMA 50SMA 200

Price checkFinding a floorExperimental

No new 52-week low for 30 weeks, 46% above that low, but not back above a rising 50-day average.

The Momentum score still reads 54: it looks back six months, so it has not caught up with this fall.

SwingsVery bumpy

Swung more than 86% of stocks we rank over the past year (75% a year).

How this is worked out

StockRank judges the business. The price check reads only the chart: it is the price side of the Momentum score, in words.

The rules: Still falling is a new 52-week low in the last two weeks, at least 25% below the high. Finding a floor is no new low since. Turning up is 20 or more trading days without a new low, at least 10% off it, and back above a rising 50-day average. In an uptrend is above the 200-day average and within 15% of the high.

In 2,112 US drawdowns since 2001, buying while the price was still falling was followed by a further 20% drop 42% of the time. Waiting for a turn like this one cut that to 33%, at about 7% higher prices and with no better returns. Part of that cut is simply not buying: 13% of falls never turned, and waiting kept those out. Among turns that were bought, 38% still fell another 20%, and 33% of turns were followed by a new low within six months. The benefit was largest in crashes such as 2008 and 2020.

What it measures: day-to-day price moves over the past year, as a yearly figure, ranked against every stock we cover. Very calm under 20% a year, Calm 20 to 30%, Average 30 to 40%, Bumpy 40 to 55%, Very bumpy above that.

What we found: across about 13,500 stocks in 34 markets (2002 to 2025), past swings were a good guide to the next year's, and bumpier stocks fell further. How much further changed too much between eras to put a number on it.

Calm is not safe: a calm stock can still slide steadily.

Rules fixed before any data was fetched. Describes the chart, not a recommendation.

Close
$1.47
RSI (14)
39.3
52-Week Range-38.8% from high
Low $1.00High $2.40

SCORE BREAKDOWN

Quality
31
ROIC
-14.1%4.9
ROE
-17.1%7.5
GP/Assets
29.9%57.7
Op. Margin
-4.9%10.8
FCF/Assets
-5.0%9.8
Piotroski
530.7
Int. Cover
—N/A
D/E Ratio
0.29x61.5
Current Ratio
3.89x90.4
Value
36
P/E (TTM)
—N/A
EV/EBITDA
-7.1x25.0
P/FCF
—N/A
P/B
0.9x70.2
P/S
0.5x70.5
Div Yield
—N/A
Momentum
54
52W High %
61%32.4
RS 6M
2%66.6
SMA 50/200
1.11x84.8
EPS Rev 4W
0.0%58.1
EPS Rev 12W
0.0%53.1
EPS Improve
+82%65.6
Q Growth
—N/A

FUNDAMENTALS

Market Cap
$83M
P/E (Forward)
-28.2x
Gross Margin
26.4%

SECTOR PEERS

Closest peers in Consumer Cyclical, ranked by industry match, size, and score similarity. Cross-listings of GRWG are excluded.

TickerCompanyMkt CapStockRankSignal
GRWGGrowGeneration Corp.(you)$83M32Sell
SPWHSportsman's Warehouse Holdings, Inc.$51M30Sell
BARKBARK, Inc.$69M21Sell
ONEWOneWater Marine Inc.$186M34Sell
CHPTChargePoint Holdings, Inc.$224M32Sell
FLWS1-800-FLOWERS.COM, Inc.$184M25Sell
QVCGQVC Group Inc.$406M38Hold
ARKOArko Corp.$427M22Sell
EVGOEVgo, Inc.$321M1Strong Sell
WOOFPetco Health and Wellness Company, Inc.$702M51Hold

Peer medians: ROE 8.5% · P/E 19.5x · Gross margin 37.4%

Company Deep Dive

Business segments breakdown, earnings transcript analysis, management credibility scoring, competitive landscape, and scenario modelling.

Request Deep Dive(50 Feathers)

GrowGeneration Corp. (GRWG): Stock Score Summary

GrowGeneration Corp. (GRWG) has a MoatMap StockRank of 32/100 based on Quality (31/100), Value (36/100), and Momentum (54/100) factor scores. The current signal is SELL.

GrowGeneration Corp. owns and operates retail hydroponic and organic specialty gardening stores, distributing plant nutrients, farming soils, advanced lighting, and commercial ventilation systems across the United States. The company holds a leading market position as one of the nation's largest hydroponic chains, serving both commercial cultivators and home growers. It operates as a consolidated specialty retailer in a highly fragmented agricultural supply market.

Key Financial Metrics

Price$1.47
Market Cap$83M
P/E (Forward)-28.20
Price/Book0.93
Return on Equity-17.1%
Return on Invested Capital-14.1%
Debt/Equity0.29x
Gross Margin26.4%
Operating Margin-4.9%
Revenue Growth5.5%
Free Cash Flow$-7M

GrowGeneration Corp. operates in the Specialty Retail industry, part of the Consumer Cyclical sector (United States).

Frequently Asked Questions

What is GrowGeneration Corp.’s (GRWG) StockRank?
MoatMap’s StockRank for GrowGeneration Corp. (GRWG) is 32/100, with a Sell signal. It is a composite of Quality (31), Value (36), and Momentum (54), each scored against its sector. The composite is then ranked across MoatMap’s universe of 24,000+ stocks.
Does GrowGeneration Corp. have an economic moat?
GrowGeneration Corp. (GRWG) has a Quality factor score of 31/100. The Quality factor combines ROIC, Piotroski F-Score, and leverage: the financial fingerprints of a durable competitive advantage. A Quality score above 70 typically indicates a company with the characteristics of a moated business.
Is GrowGeneration Corp. a buy, hold, or sell?
MoatMap’s current signal for GrowGeneration Corp. (GRWG) is Sell, based on a StockRank of 32/100. Signals are derived mechanically from the StockRank composite and should be one input among many; combine with your own thesis on management, competitive position, and valuation.
What sector is GrowGeneration Corp. in?
GrowGeneration Corp. (GRWG) operates in the Consumer Cyclical sector, specifically the Specialty Retail industry (United States).