Nature's Sunshine Products, Inc. (NATR) — Stock Score Summary

Nature's Sunshine Products, Inc. (NATR) has a MoatMap StockRank of 88/100 based on Quality (76/100), Value (51/100), and Momentum (47/100) factor scores. The current signal is STRONG BUY. Nature's Sunshine Products relies on a direct-selling and multi-level marketing model for nutritional supplements. This business model is structurally fragile and lacks the durable economic moat and pricing power required by the Buffett and Terry Smith lenses.

Nature's Sunshine Products, Inc. develops, manufactures, and markets nutritional and personal care products, including herbal supplements, vitamins, and essential oils, primarily through a direct-selling model. As a pioneer in the herbal supplement industry with over 50 years of experience, it benefits from a loyal direct-selling network and a strong brand reputation for product quality. The company operates globally, capitalizing on health and wellness trends with natural solutions.

Key Financial Metrics

Price$19.95
Market Cap$384M
P/E (TTM)17.89
P/E (Forward)15.38
Price/Book2.13
Return on Equity12.4%
Return on Invested Capital16.4%
Debt/Equity13.44
Gross Margin72.7%
Operating Margin7.8%
Revenue Growth8.5%
Free Cash Flow$23M

Nature's Sunshine Products, Inc. operates in the Packaged Foods industry, part of the Consumer Defensive sector (United States).

Frequently Asked Questions

What is Nature's Sunshine Products, Inc.’s (NATR) StockRank?
MoatMap’s StockRank for Nature's Sunshine Products, Inc. (NATR) is 88/100, with a Strong Buy signal. It is a composite of Quality (76), Value (51), and Momentum (47) factor ranks across MoatMap’s 19,000+ stock universe.
Does Nature's Sunshine Products, Inc. have an economic moat?
Nature's Sunshine Products, Inc. (NATR) has a Quality factor score of 76/100. The Quality factor combines ROIC, Piotroski F-Score, and leverage — the financial fingerprints of a durable competitive advantage. A Quality score above 70 typically indicates a company with the characteristics of a moated business.
Is Nature's Sunshine Products, Inc. a buy, hold, or sell?
MoatMap’s current signal for Nature's Sunshine Products, Inc. (NATR) is Strong Buy, based on a StockRank of 88/100. Signals are derived mechanically from the StockRank composite and should be one input among many — combine with your own thesis on management, competitive position, and valuation.
What sector is Nature's Sunshine Products, Inc. in?
Nature's Sunshine Products, Inc. (NATR) operates in the Consumer Defensive sector, specifically the Packaged Foods industry (United States).
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