USANA Health Sciences, Inc. (USNA) has a MoatMap StockRank of 70/100 based on Quality (60/100), Value (60/100), and Momentum (34/100) factor scores. The current signal is BUY. USANA Health Sciences is a multi-level marketing (MLM) company selling nutritional supplements. The MLM business model lacks a durable economic moat, faces persistent regulatory/reputational risks, and is experiencing structural declines in key markets like China.
USANA Health Sciences, Inc. develops and manufactures high-quality, science-based nutritional supplements, healthy foods, and personal care products. The company's competitive moat is sustained by its direct-selling distribution model, which leverages a global network of independent associates, and its strong brand equity in the Asia-Pacific region. It operates as a highly cash-generative, debt-free consumer defensive company with a focus on premium, scientifically validated wellness products.
| Price | $19.01 |
| Market Cap | $348M |
| P/E (TTM) | 36.26 |
| P/E (Forward) | 6.55 |
| Price/Book | 0.62 |
| Return on Equity | 1.6% |
| Return on Invested Capital | 6.9% |
| Debt/Equity | 2.35 |
| Gross Margin | 77.6% |
| Operating Margin | 5.5% |
| Revenue Growth | 0.3% |
| Free Cash Flow | $30M |
USANA Health Sciences, Inc. operates in the Packaged Foods industry, part of the Consumer Defensive sector (United States).