UPBD

Strong BuyFull HouseAI neutral

Upbound Group, Inc. · Technology · United States · $932M cap · $15.5M/day traded

$15.40 +0.0% · close 12 Oct · scored 14 Oct

Full House: Strong business, sensible price, market agrees. The rare full house.

Read our full research report on UPBD (Jul 2026), free
97
StockRank
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Report expected 29 Oct: the next-year EPS estimate has fallen 2.9% over the last 13 weeks.

Quality
63
Value
93
Momentum
51

As of 14 Oct 2026, MoatMap's StockRank for Upbound Group, Inc. (UPBD) is 97/100, ranked against 24,000+ stocks in 35 markets (Quality 63, Value 93, Momentum 51, each scored against its sector).

Does StockRank work? Each month we publish how every decile did, whichever way it went. See the record →

P/E (TTM)
10.0x
peers 35.8x
ROE
12.7%
peers 7.5%
D/E
2.3x
peers 0.3x
Dividend %
10.1%
trailing yield
AI screening note

Upbound Group trades at deeply discounted valuation multiples supported by resilient omni-channel lease-to-own demand. Nevertheless, price momentum remains unexceptional, and net officer selling in recent filings offsets minor insider purchases.

ABOUT UPBOUND GROUP, INC.

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Upbound Group, Inc. operates as a technology-driven platform offering lease-to-own solutions for furniture, electronics, and appliances through brands like Rent-A-Center and Acima. The company's competitive moat is derived from its extensive brick-and-mortar presence, which provides convenient access for customers, combined with its innovative proprietary technology platform for digital lease-to-own financing. Upbound Group primarily serves credit-constrained consumers, offering flexible payment options and access to essential household goods.

FINANCIAL SUMMARY (USD)

Year2022202320242025CAGRTTM2026E2027EFwd CAGR
Revenue4.2B4.0B4.3B4.7B3.4%4.7B4.7B4.9B2.4%
EPS0.23-0.092.261.3078.1%1.541.311.455.8%
Shares55.7M54.4M54.7M57.9M+4.1%58.3M———
Debt1.7B1.6B1.6B1.9B3.5%1.7B———
Equity525.1M560.4M629.0M695.7M9.8%————
Op CF468.5M200.3M104.7M305.6M-13.3%425.5M———
Inv CF-62.3M-51.0M-41.5M-403.7M—————
Fin CF-370.7M-202.1M-93.5M156.5M—————
Loading 1Y...
PRICE (1Y) · USD-15.8%
15.316.217.118.119.031 Aug22 Sep12 Oct
SMA 50SMA 200

Price checkNo clear trendExperimental

No clear trend: not near its 52-week low, and not in a steady uptrend.

SwingsBumpy

Swung more than 53% of stocks we rank over the past year (43% a year).

How this is worked out

StockRank judges the business. The price check reads only the chart: it is the price side of the Momentum score, in words.

The rules: Still falling is a new 52-week low in the last two weeks, at least 25% below the high. Finding a floor is no new low since. Turning up is 20 or more trading days without a new low, at least 10% off it, and back above a rising 50-day average. In an uptrend is above the 200-day average and within 15% of the high.

In 2,112 US drawdowns since 2001, buying while the price was still falling was followed by a further 20% drop 42% of the time. Waiting for a turn like this one cut that to 33%, at about 7% higher prices and with no better returns. Part of that cut is simply not buying: 13% of falls never turned, and waiting kept those out. Among turns that were bought, 38% still fell another 20%, and 33% of turns were followed by a new low within six months. The benefit was largest in crashes such as 2008 and 2020.

What it measures: day-to-day price moves over the past year, as a yearly figure, ranked against every stock we cover. Very calm under 20% a year, Calm 20 to 30%, Average 30 to 40%, Bumpy 40 to 55%, Very bumpy above that.

What we found: across about 13,500 stocks in 34 markets (2002 to 2025), past swings were a good guide to the next year's, and bumpier stocks fell further. How much further changed too much between eras to put a number on it.

Calm is not safe: a calm stock can still slide steadily.

Rules fixed before any data was fetched. Describes the chart, not a recommendation.

Close
$15.40
RSI (14)
32.3
52-Week Range-31.6% from high
Low $14.46High $22.53

SCORE BREAKDOWN

Quality
63
ROIC
7.9%51.1
ROE
12.7%64.2
GP/Assets
71.2%95.9
Op. Margin
6.0%48.5
FCF/Assets
47.6%99.3
Piotroski
659.3
Int. Cover
2.0x27.4
D/E Ratio
2.33x2.9
Current Ratio
3.13x74.2
Value
93
P/E (TTM)
10.0x90.9
EV/EBITDA
5.2x91.2
P/FCF
0.6x99.7
P/B
1.2x84.5
P/S
0.2x97.6
Div Yield
10.1%98.9
Momentum
51
52W High %
68%53.0
RS 6M
-27%31.2
SMA 50/200
0.97x41.7
EPS Rev 4W
+0.3%81.6
EPS Rev 12W
-2.9%14.7
EPS Improve
+200%79.4
Q Growth
39%51.7

FUNDAMENTALS

Market Cap
$932M
P/E (Forward)
3.3x
Gross Margin
49.1%

SECTOR PEERS

Closest peers in Technology, ranked by industry match, size, and score similarity. Cross-listings of UPBD are excluded.

TickerCompanyMkt CapStockRankSignal
UPBDUpbound Group, Inc.(you)$932M97Strong Buy
MNTNMNTN, Inc.$790M90Strong Buy
PDPagerDuty, Inc.$1.2B89Strong Buy
74SW.PA74Software$1.2B90Strong Buy
RDVTRed Violet, Inc.$1.2B87Strong Buy
DFINDonnelley Financial Solutions, Inc.$1.2B86Strong Buy
MITKMitek Systems, Inc.$798M83Strong Buy
DSPViant Technology Inc.$818M82Strong Buy
BLKBBlackbaud, Inc.$1.9B84Strong Buy
IBTAIbotta, Inc.$957M69Buy

Peer medians: ROE 7.5% · P/E 35.8x · Gross margin 53.1%

Company Deep Dive

Read the full research report: business segments breakdown, earnings transcripts review, management credibility analysis, competitive landscape, and scenarios.

View Deep Dive

Upbound Group, Inc. (UPBD): Stock Score Summary

Upbound Group, Inc. (UPBD) has a MoatMap StockRank of 97/100 based on Quality (63/100), Value (93/100), and Momentum (51/100) factor scores. The current signal is STRONG BUY. Upbound Group trades at deeply discounted valuation multiples supported by resilient omni-channel lease-to-own demand. Nevertheless, price momentum remains unexceptional, and net officer selling in recent filings offsets minor insider purchases.

Upbound Group, Inc. operates as a technology-driven platform offering lease-to-own solutions for furniture, electronics, and appliances through brands like Rent-A-Center and Acima. The company's competitive moat is derived from its extensive brick-and-mortar presence, which provides convenient access for customers, combined with its innovative proprietary technology platform for digital lease-to-own financing. Upbound Group primarily serves credit-constrained consumers, offering flexible payment options and access to essential household goods.

Key Financial Metrics

Price$15.40
Market Cap$932M
P/E (TTM)10.00
P/E (Forward)3.33
Price/Book1.22
Return on Equity12.7%
Return on Invested Capital7.9%
Debt/Equity2.33x
Gross Margin49.1%
Operating Margin6.0%
Revenue Growth0.5%
Dividend Yield10.1%
Free Cash Flow$1.6B

Upbound Group, Inc. operates in the Software - Application industry, part of the Technology sector (United States).

Frequently Asked Questions

What is Upbound Group, Inc.’s (UPBD) StockRank?
MoatMap’s StockRank for Upbound Group, Inc. (UPBD) is 97/100, with a Strong Buy signal. It is a composite of Quality (63), Value (93), and Momentum (51), each scored against its sector. The composite is then ranked across MoatMap’s universe of 24,000+ stocks.
Does Upbound Group, Inc. have an economic moat?
Upbound Group, Inc. (UPBD) has a Quality factor score of 63/100. The Quality factor combines ROIC, Piotroski F-Score, and leverage: the financial fingerprints of a durable competitive advantage. A Quality score above 70 typically indicates a company with the characteristics of a moated business.
Is Upbound Group, Inc. a buy, hold, or sell?
MoatMap’s current signal for Upbound Group, Inc. (UPBD) is Strong Buy, based on a StockRank of 97/100. Signals are derived mechanically from the StockRank composite and should be one input among many; combine with your own thesis on management, competitive position, and valuation.
What sector is Upbound Group, Inc. in?
Upbound Group, Inc. (UPBD) operates in the Technology sector, specifically the Software - Application industry (United States).