ASB

Strong BuyFull HouseAI neutral

Associated Banc-Corp · Financial Services · United States · $5.7B cap · $69.4M/day traded

$30.23 +0.1% · close 26 Oct · scored 27 Oct

Full House: Strong business, sensible price, market agrees. The rare full house.

82
StockRank
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Reported 22 Oct: the next-year EPS estimate rose 0.5% across the report (snapshots of 18 Oct and 25 Oct).

Quality
57
Value
56
Momentum
66

As of 27 Oct 2026, MoatMap's StockRank for Associated Banc-Corp (ASB) is 82/100, ranked against 24,000+ stocks in 35 markets (Quality 57, Value 56, Momentum 66, each scored against its sector).

Does StockRank work? Each month we publish how every decile did, whichever way it went. See the record →

P/E (TTM)
10.4x
peers 13.0x
ROE
9.7%
peers 9.6%
D/E
0.8x
peers 0.3x
Dividend %
3.2%
trailing yield
AI CONVICTION THESIS

Associated Banc-Corp is a Midwest regional bank that has been repositioning its balance sheet and lifting its prime rate. Higher-for-longer rates support net interest income, but regional banks are leveraged, commodity-like lenders with limited moats. Recent news is routine (dividends, conference appearances, a new general counsel) and insiders were modest net sellers.

ABOUT ASSOCIATED BANC-CORP

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Associated Banc-Corp is a regional bank holding company offering comprehensive banking and financial services, including consumer, business, and wealth management, primarily in Wisconsin, Illinois, and Minnesota. It benefits from deep-rooted customer relationships and strong brand recognition within its core Midwest markets, supported by a stable deposit base and diversified loan portfolio. The company is a prominent regional bank, strategically expanding its presence and digital capabilities to enhance customer experience.

FINANCIAL SUMMARY (USD)

Year2022202320242025CAGRTTM2026E2027EFwd CAGR
Revenue1.2B1.1B1.0B1.5B6.2%1.6B1.8B1.9B14.0%
EPS2.361.140.732.795.7%2.903.003.379.9%
Shares150.4M151.0M166.2M166.0M+10.3%188.8M———
Debt4.6B2.5B2.7B3.9B-5.6%5.7B———
Equity4.0B4.2B4.6B5.0B7.4%————
Op CF846.6M442.7M580.2M615.7M-10.1%719.0M———
Inv CF-5.3B-1.4B-2.2B-1.6B—————
Fin CF4.0B1.3B1.7B1.7B—————
Loading 1Y...
PRICE (1Y) · USD-0.3%
28.328.829.329.830.315 Sep6 Oct26 Oct
SMA 50SMA 200

Price checkIn an uptrendExperimental

Above its 200-day average and 6% below its 52-week high.

SwingsCalm

Calmer than 86% of stocks we rank over the past year (23% a year).

How this is worked out

StockRank judges the business. The price check reads only the chart: it is the price side of the Momentum score, in words.

The rules: Still falling is a new 52-week low in the last two weeks, at least 25% below the high. Finding a floor is no new low since. Turning up is 20 or more trading days without a new low, at least 10% off it, and back above a rising 50-day average. In an uptrend is above the 200-day average and within 15% of the high.

In 2,112 US drawdowns since 2001, buying while the price was still falling was followed by a further 20% drop 42% of the time. Waiting for a turn like this one cut that to 33%, at about 7% higher prices and with no better returns. Part of that cut is simply not buying: 13% of falls never turned, and waiting kept those out. Among turns that were bought, 38% still fell another 20%, and 33% of turns were followed by a new low within six months. The benefit was largest in crashes such as 2008 and 2020.

What it measures: day-to-day price moves over the past year, as a yearly figure, ranked against every stock we cover. Very calm under 20% a year, Calm 20 to 30%, Average 30 to 40%, Bumpy 40 to 55%, Very bumpy above that.

What we found: across about 13,500 stocks in 34 markets (2002 to 2025), past swings were a good guide to the next year's, and bumpier stocks fell further. How much further changed too much between eras to put a number on it.

Calm is not safe: a calm stock can still slide steadily.

Rules fixed before any data was fetched. Describes the chart, not a recommendation.

Close
$30.23
RSI (14)
65.9
52-Week Range-6.1% from high
Low $23.11High $32.21

SCORE BREAKDOWN

Quality
57
ROIC (ROA)
1.1%*38.7
ROE
9.7%47.6
GP/Assets
3.4%N/A
Op. Margin
41.3%62.4
FCF/Assets
1.5%N/A
Piotroski
796.9
Int. Cover
—50.0
D/E Ratio
0.78xN/A
Current Ratio
bankN/A
Value
56
P/E (TTM)
10.4x63.8
EV/EBITDA
bankN/A
P/FCF
8.4xN/A
P/B
1.0x59.1
P/S
3.7x40.5
Div Yield
3.2%48.9
Momentum
66
52W High %
94%77.4
RS 6M
3%63.1
SMA 50/200
1.05x63.3
EPS Rev 4W
+2.3%91.9
EPS Rev 12W
+3.9%77.4
EPS Improve
+17%47.9
Q Growth
11%42.7

FUNDAMENTALS

Market Cap
$5.7B
P/E (Forward)
8.9x
Gross Margin
—

SECTOR PEERS

Closest peers in Financial Services, ranked by industry match, size, and score similarity. Cross-listings of ASB are excluded.

TickerCompanyMkt CapStockRankSignal
ASBAssociated Banc-Corp(you)$5.7B82Strong Buy
FULTFulton Financial Corporation$4.5B81Strong Buy
FBPFirst BanCorp.$4.1B82Strong Buy
AUBAtlantic Union Bankshares Corporation$5.7B73Buy
CATYCathay General Bancorp$4.3B86Strong Buy
UBSIUnited Bankshares, Inc.$6.6B74Buy
CVBFCVB Financial Corp.$4.0B78Buy
ZIONZions Bancorporation, National Association$9.7B83Strong Buy
FNBF.N.B. Corporation$6.4B72Buy
TOWNTowneBank$3.3B79Buy

Peer medians: ROE 9.6% · P/E 13.0x · Gross margin 75.4%

Company Deep Dive

Business segments breakdown, earnings transcript analysis, management credibility scoring, competitive landscape, and scenario modelling.

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Associated Banc-Corp (ASB): Stock Score Summary

Associated Banc-Corp (ASB) has a MoatMap StockRank of 82/100 based on Quality (57/100), Value (56/100), and Momentum (66/100) factor scores. The current signal is STRONG BUY. Associated Banc-Corp is a Midwest regional bank that has been repositioning its balance sheet and lifting its prime rate. Higher-for-longer rates support net interest income, but regional banks are leveraged, commodity-like lenders with limited moats. Recent news is routine (dividends, conference appearances, a new general counsel) and insiders were modest net sellers.

Associated Banc-Corp is a regional bank holding company offering comprehensive banking and financial services, including consumer, business, and wealth management, primarily in Wisconsin, Illinois, and Minnesota. It benefits from deep-rooted customer relationships and strong brand recognition within its core Midwest markets, supported by a stable deposit base and diversified loan portfolio. The company is a prominent regional bank, strategically expanding its presence and digital capabilities to enhance customer experience.

Key Financial Metrics

Price$30.23
Market Cap$5.7B
P/E (TTM)10.42
P/E (Forward)8.88
Price/Book1.03
Return on Equity9.7%
Debt/Equity0.78x
Operating Margin41.3%
Revenue Growth23.5%
Dividend Yield3.2%
Free Cash Flow$680M

Associated Banc-Corp operates in the Banks - Regional industry, part of the Financial Services sector (United States).

Frequently Asked Questions

What is Associated Banc-Corp’s (ASB) StockRank?
MoatMap’s StockRank for Associated Banc-Corp (ASB) is 82/100, with a Strong Buy signal. It is a composite of Quality (57), Value (56), and Momentum (66), each scored against its sector. The composite is then ranked across MoatMap’s universe of 24,000+ stocks.
Does Associated Banc-Corp have an economic moat?
Associated Banc-Corp (ASB) has a Quality factor score of 57/100. The Quality factor combines ROIC, Piotroski F-Score, and leverage: the financial fingerprints of a durable competitive advantage. A Quality score above 70 typically indicates a company with the characteristics of a moated business.
Is Associated Banc-Corp a buy, hold, or sell?
MoatMap’s current signal for Associated Banc-Corp (ASB) is Strong Buy, based on a StockRank of 82/100. Signals are derived mechanically from the StockRank composite and should be one input among many; combine with your own thesis on management, competitive position, and valuation.
What sector is Associated Banc-Corp in?
Associated Banc-Corp (ASB) operates in the Financial Services sector, specifically the Banks - Regional industry (United States).